Tuesday, July 27, 2021

Alzheimer Society raises $42,000 through virtual walk

The Alzheimer Society of Chatham-Kent (ASCK) has finished putting their steps in and now they are jumping up and down in excitement.

For this year’s virtual IG Wealth Management Walk for Alzheimer’s, ASCK raised over $42,000.

This represents a 22% increase from last year’s virtual walk.

ASCK attributes this fundraising increase to many factors, one of them being the introduction of the Forget-Me-Not Scavenger Hunt.

This new event was in support of the virtual walk, allowing ASCK to offer something that embodied the spirit of in-person walks which have been deeply missed during the pandemic.

It also attracted new participants to ASCK which is always a goal for them every year.

Since ASCK received such positive feedback from the scavenger hunt, they are now considering integrating it into future walks.

While ASCK did not meet their original fundraising goal of $50,000, they did surpass another goal.

ASCK CEO Mary Ellen Parker and Board Member Robyn Brady vowed to dye their hair blue if their team, FantASCKtic Crew, raised $15,000.

You will see them sporting their new blue ‘dos as their team raised over $17,000.

“Even though ASCK did not reach this year’s fundraising goal, they are humbled and grateful for raising even more funds than last year during this challenging pandemic that has affected us all,” Alzheimer Society officials said in a media release.

“The passion of their participants, sponsors and donors is what made their second virtual walk a success. The funds raised will assist the 1000+ clients and care partners that ASCK’s care for every year. Donations will ensure they have access to the vital programs and services that ASCK’s offer such as the Day Program and In-Home Respite Care Program. They may have been apart again this year, but the steps each participant took for those living with dementia brought the C-K community together.”

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